What we are looking for
A creative, data-driven, methodical individual, who takes a data-led approach to content and email marketing strategy and creation. Someone keen to grow within the role and develop the department within eComplete. The ideal candidate has superb attention to detail and an eagle eye for typos, grammar, and styling. They keep themselves up to date with market trends and are a skilled communicator, comfortable speaking professionally with colleagues and clients alike. This person will not only use data to drive ideology, but will also understand the database and how and when to interact with them via email automation series or newsletter. They’re focused on finding ways to grow the database to increase customer connection and hyper-targeted messaging.
Your role in eComplete
General
- Creating and running weekly/monthly/quarterly reporting and providing insights on way forward
- Keeping up to date on market trends and ensuring our clients remain relevant
- Owning client relationships on all relevant topics
- Executing a plan based on lifecycle, customer value, product engagement and Driving innovation within your vertical
- Building and developing relationships with clients, colleagues, partners and with other departments
- Leading strategic thinking with your collaborators and co workers
Email & Content
- Conceptualising and compiling all creative briefs for email newsletters and automations
- Writing email content
- Producing best-practice wireframes for newsletters for design to work from
- Sourcing assets and references for email marketing campaigns
- Briefing and quality control of designed assets for the email journey, including landing pages, pop ups and embedded forms
- Quality control and testing customer journeys on site, maximising the number of new valid subscribers and ensuring all integrations function as expected
- Working closely with the Client Success team to understand and convey briefs to the design team
- Building, scheduling, and testing of campaigns
- Investigating best practices in terms of POPI and customer data security
- Maintaining and driving communication with our chosen CRM platform’s support team for quick assistance
- Troubleshooting daily errors or dips in performance, ensuring deliverability and engagement remains strong
Candidate Requirements:
Experience
- Degree, qualification and/or certification in marketing or digital marketing advantageous.
- 1-3 years’ experience in content and CRM marketing in a digital marketing agency/environment.
- Demonstrated experience in CRM automation, showcasing a robust track record of driving engagement through automation strategies
- Passion for customer engagement and a flair for creativity and innovation
Knowledge Skills & Abilities
- Excellent verbal and written communication skills
- High levels of attention to detail
- Data-driven with a test and learn approach to CRM.
- Strategically minded
About eComplete
We create and manage the perfect environment in which e-commerce thrives. Our first-of-a-kind, fully-managed, end-to-end e-commerce solution helps brands and retailers get to market at a fraction of the time and cost. We manage the entire e-commerce journey – from click to delivery – enabling our clients to stay focused and what they do best. Our mission is to ignite more e-commerce globally and to connect customers with their favorite brands. We are not just changing the e-commerce industry, we are launching it into the next universe of retail.